Location Branding - FMCG Company

Location Branding - FMCG Company. SelfDezign brand experience project in Romania, completed in 2019. Designed with a strong focus on function, identity, and…

Key details

Location: România. Year: 2019

Project context

This SelfDezign brand experience project shows how concept, function, and identity can shape a coherent spatial experience.

Process and implementation

Brief → Concept → Design detaliat → Implementare. Materials: Structuri modulare, textile, metal, branding custom. Duration: 6–12 săptămâni (orientativ)

Why this project matters

This project shows how concept decisions, materiality, flow, and implementation can build not only a coherent interior, but a spatial experience that better supports everyday use, brand perception, and long-term value.